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When will the poultry industry be poised

Release time:

2019-08-08

The weather is getting hotter, the impact of the H7N9 avian influenza epidemic has weakened, the livestock and poultry market has gradually recovered, and the volume and price of poultry meat and eggs have risen, but the entire industry has not been completely affected by the epidemic. Trading Warms up Liu Xia is a small vendor in the poultry wholesale market in Hankou Central Trade City. In June, her business began to improve. But before the bird flu, sales fell about 10%. Speaking of April, when the impact of bird flu was most serious, Liu Xia said that hundreds of catties of chickens could be sold out in one day. In April, small restaurants and vegetable markets did not come to restock. Only dozens of catties were sold a day, and no one bought them at a loss. Many live poultry wholesalers in this market have the same experience as her. Zhongbai Warehouse Supermarket Co., Ltd. is a large-scale supermarket chain enterprise with the largest scale and the widest network in Hubei Province. Hu Gang, deputy manager of the company's fresh and processed food business department, told reporters that from March to May when the bird flu had a greater impact, the company's frozen poultry The overall sales of products fell by more than 50%. Especially in April, the daily sales of frozen poultry products were only more than 40000 yuan, only about 30% in the same period last year. Hu Gang said that since late May, sales of frozen poultry products have slowly rebounded, and now sales are in 80 thousands or 90 thousands yuan, 20% less than in normal years. According to past experience, the weather is getting hotter and hotter, and sales will rebound greatly. Suppliers in the upper reaches of the industry chain have undergone the same changes. Li Dajun, general manager of Wuhan Branch of Huaying Agricultural Development Co., Ltd., finally breathed a sigh of relief these days. Since June, the sales volume of duck meat, the company's main product, has rebounded greatly, and now it is only 10%-20% less than the normal year. A breakeven is expected in June. During the outbreak of bird flu, the company's duck meat sales fell to the bottom, and the capital and storage pressure was huge. In April and May, the company lost hundreds of thousands of yuan a month. According to the statistics of live poultry trading in large and medium-sized poultry wholesale markets such as Central Trade City, South China Market and Guoqiang by Wuhan Animal Husbandry Department, a total of 119300 live poultry were traded in April and 233400 in May. Hubei Shendan Health Food Co., Ltd. produces and sells hundreds of millions of eggs every year. Chen Yitao, the company's marketing manager, said that bird flu had little effect on the company. During the bird flu period, the sales volume of poultry eggs in Wuhan market fluctuated by about 10%. The reporter learned that in mid-June, poultry meat and egg products in Guangdong, Fujian, Shandong, Jiangsu and other places have also seen a rise in volume and price. Many wholesale households at the poultry wholesale market in Hankou Central Trade City said that before the bird flu, the wholesale price of black chicken was about 10 yuan per catty, which dropped to 7 yuan at the end of April, and now it has risen to about 9 yuan. The wholesale price of broilers per catty is about 3 yuan at the end of April, and now there are more than 4 yuan. A survey of farms by Wuhan's animal husbandry department showed that the price of broilers rose from 2 yuan/jin in April to 3.6 yuan/jin in May, and the price of meat ducks rose from 2 yuan/jin to 3.2 yuan/jin. Some large supermarkets frozen poultry products supply, prices are relatively stable, price fluctuations are small. Hu Gang said that during the outbreak of bird flu, no matter how low the price of frozen poultry products fell, the sales volume did not change. The company only reduced the price by about 15% this year.
# Since June, the price of suppliers has been adjusted back by 10%, and supermarkets have also increased by 10%. According to industry insiders, the weather is getting hotter and poultry products are beginning to enter the peak sales season. After July, sales will return to normal. Affected by the early avian influenza, the number of live poultry has declined, and the price of poultry meat and eggs will rise in the second half of the year. Due to the short production cycle of poultry products, certain psychological barriers among consumers, and the low price of pork and other comprehensive factors, there is limited room for the price growth of poultry meat and eggs, and the price fluctuation may be about 20%. How to prevent it? Although the price of poultry meat and eggs has rebounded in most areas, the impact of the epidemic on the entire industry has not yet completely dissipated. While China's poultry industry is gradually embarking on the road of scale and industrialization, it has exposed problems such as weak ability to resist risks and crisis public relations. Hu Gang said that the H7N9 virus has been sterilized at ultra-low temperature and high temperature, and it is almost impossible to survive. Few cases of human infection with avian influenza have been found to be caused by eating cooked chicken and duck meat. He believes that when a major epidemic occurs, the government and relevant departments should guide the media to publicize objectively and impartially and guide rational consumption. Authoritative experts and institutions should come forward early to dispel consumer concerns. Chen Yitao said that the poultry industry can maintain normal sales as long as it is properly defended. In this round of bird flu epidemic, the biggest losses are those small enterprises, farmers and small traders with average strength. Industry insiders believe that the government should strongly encourage the development of agricultural insurance, especially poultry insurance. Provide a safe "buffer zone" and "booster" for the development of the industry to avoid a major injury to the vitality of the bird flu. (special article by xinhua news agency)

Avian Influenza,Livestock and Poultry

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